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Website Tutorial - The Anatomy Of a Capture Page.

How to set up a capture page and grow your list + Example of download page.


The idea of a capture page is to capture the name and email address of the visitor to your site.
Many sites make this their main page and bribe the visitor for their details before they get shown the content of the site. They also offer a free e-book or some other gift to get them to sign up.
The idea is to build a list of the visitors and hopefully convert them into customers via email solicitations.
This has become common practice amongst affiliate Internet marketers.
I prefer to use a capture page to service my visitors/customers who have already seen my content and are interested in being updated via a newsletter because they are interested in my content.
I feel if you have to bribe people to sign up to your list or Newsletter they most likely won't stay on the list for long.
Let's take a look at what you have to set up for a capture page to work.
First you need an autoresponder.
Then you need to create a capture page, inviting the visitor/customer to sign up to the list via a form linked to the autoresponder.
Then you need to set up a thank you page, telling the visitor to look out for the first message from the autoresponder and to check their junk and or spam folders if they do not get the email delivered to their inbox.

This is the capture page on your site
With the autoresponder
 sign up form embeded.
As soon as the visitor
hits the subscribe button
2 things happen
1.The visitor gets sent to the thank you page.
where he/she gets informed to check for an email that has already been sent to them by the autoresponder
2. The autoresponder sends the verification request to the visitors inbox.
If the visitor clicks the verification link, the autoresponder adds them to the list and the mysqal data base. Then  the autoresponder starts to send the message sequence you have placed in que to be sent at the intervals you determined.
Download page where the subscriber gets sent to by the autoresponder after verifying their email address.
The download page will have the link that permits the subscriber to download a digital product gift.

You will also need to write and set up the email sequence in the autoresponder.
In addition if you are going to offer a free gift to download you will have to set up a download page that the autoresponder will link the subscriber to once they have verified their email address in the first message.
You will also have to load the file of the gift to your hosts server, ready to download.
Here is an example of one of my download pages.
You are welcome to download my free download whilst you are there.
here is a simple example of a capture page.
The image below is an example of a proffessionally designed capture page using a lot of graphics.

Proffessionally designed capture page


Go to the next step how to publish your site.